Backline is a senior marketing delivery team based in Serbia, working white-label for agencies across the US, Canada, UK, and Australia.
Every growing agency hits the same wall. More clients than the team can comfortably handle. Hiring is slow and expensive. Freelancers are a coin flip. Good people burn out. Margins start slipping.
We built Backline because there's a smarter option. A senior team that works behind the scenes, embedded in your agency, delivering the kind of work your clients expect, without the cost and commitment of full-time hires.
We're not a marketplace. We're not a freelancer roster. We're a small, focused delivery team that takes a small number of agencies seriously.
Serbia has become one of Europe's strongest talent hubs for marketing, design, and tech, quietly. Microsoft, NCR, Continental, and dozens of growth-stage US and UK companies operate here for the same reasons we built Backline here.
The talent is senior. The English is fluent. The work culture is direct and professional. The time zone covers both London and the US East Coast in a single working day.
And because the local cost of operation is lower, we can offer work at the same quality as your senior hires, at a rate that lets you keep healthy margins on every client engagement.
We're not the cheapest option.
We're the smartest one.
We don't take work we can't deliver to senior standards. We'd rather decline an engagement than ship something we're not proud of.
The reason agencies stay with Backline isn't because we're cheaper. It's because we show up, hit deadlines, and don't create new problems. That's the whole game.
You stay client-facing. We stay invisible. Your clients see your agency at its best, which is exactly how it should be.
If your agency is hitting a delivery wall, we should have a conversation.
Book a discovery call